Free forever for shoppers · No card required · Your data stays yours
Remembers
what matters to your home
Understands
what you actually need
Personalised
just for you and your family
Private
your data stays yours
What she does
Six capabilities, one conversation
Taylor covers the whole shop — from deciding what to cook to getting it delivered.
How it works
Four steps to a cheaper, calmer shop
Most households settle into this rhythm within a fortnight.
Tell her about home
Household size, dietary needs, the stores you use.
Scan the kitchen
A few photos and Taylor knows what you already have.
Plan and price
Meals, a list, and live prices from real SA retailers.
Shop or order
Take the list in-store, or order with delivery.
Who it's for
One platform, three sides of the shop
Header 01
Smarter shopping. Better living.
Chat with Taylor about tonight's dinner, tomorrow's budget, or this week's specials — she remembers so you don't have to.
Header 02
Personal. Thoughtful. Always here.
Taylor learns the way your household eats, shops and celebrates — and quietly gets better every week.
Header 03
Deals you'll love. Recommendations that fit your life.
Personalised promotions from stores you follow — never spammy, always relevant.
Header 04
Groceries. Recipes. Savings. All in one place.
One app for your list, your recipes, your loyalty and your favourite stores.
Questions
The things people ask first
Is Taylor really free for shoppers?+
Yes — every shopper feature is free forever. Stores pay to be listed on the platform; households never do.
Do I need to download an app?+
No. Taylor runs in your browser and installs to your home screen on iPhone and Android.
Where do the prices come from?+
Taylor checks the official websites of major South African retailers when you ask, and tells you when a price can't be confirmed.
How do I list my store?+
Apply through the store onboarding wizard. Our team reviews every application and activates your portal on approval.
Your shopping companion. Free forever.
Join South African households already shopping smarter with Taylor.